The famous line from the popular sitcom Seinfeld, "No soup for you!" can be a helpful reminder in the world of commercial real estate (CRE) brokerage that not every possible client is a good fit for your company. Walking away from a customer can sometimes be the greatest course of action for both your long-term career and mental health, even though it may seem counterintuitive to do so.
Y’ALL READY TO GET JIGGY WITH IT: Enhance Team Morale with Visionary Leadership
Play It Again, Sam: 7 Tips on Successful Repeat Business
Nothing compares to the delight of getting referrals and repeat business from current clients in the business sector. The process of generating leads can be expensive, and many companies don't even bother to look at their Customer Acquisition Costs (CAC). The secret to growing wealth and creating a reliable clientele that uses your services throughout time is to establish a strong business that will continue to bring in money for years to come. However, how can you attain this degree of advocacy and loyalty?




